For this writing assignment, use this article on the effectiveness of community-based cycling promotion: findings from the cycling connecting communities project in sydney, australia, and identify which steps of social marketing were implemented and to what extent, what design was used, what methods were used for data collection and data analysis, and discuss the threats to internal and external validity in data interpretation.

Social marketing and innovation are often employed together. For this writing assignment, use this article on The Effectiveness of Community-Based Cycling Promotion: Findings from the Cycling Connecting Communities project in Sydney, Australia, and identify which steps of social marketing were implemented and to what extent, what design was used, what methods were used for data collection and data analysis, and discuss the threats to internal and external validity in data interpretation. Then, choose a health education behavior and identify the attributes of the innovation, communication channels, attributes of time, and the social system that make it work.